Martech 5000 - D&P - Advertising
The most networked companies in the display and programmatic advertising category of the Martech 5000. The ranking is based on Nudge.ai's relationship intelligence analysis of how many business relationships their employees have and how strong those relationships are.
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Martech 5000 - D&P - Advertising
The most networked companies in the display and programmatic advertising category of the Martech 5000. The ranking is based on Nudge.ai's relationship intelligence analysis of how many business relationships their employees have and how strong those relationships are.
Adobe Digital Media (http://www.adobe.com/digital-media) Adobe tools help customers create highly compelling content, deliver it across diverse media and devices, and then optimize it through systematic targeting and measurement. Only Adobe offers this complete spectrum of capabilities, providing a critical competitive edge in today's ever-changing media landscape. Digital Marketing (http://www.adobe.com/marketing/) Marketing is changing so quickly it’s hard to be sure you’re making the most of every opportunity. Let Adobe show you the way. Our solutions offer marketers amazing new possibilities, and with training, support, and expertise from Adobe, we can help you maximize both impact and revenue.
Amazon Amazon strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. By giving customers more of what they want - low prices, vast selection, and convenience - Amazon continues to grow and evolve as a world-class e-commerce platform.
Apple Apple reinvented the mobile phone with its revolutionary iPhone and App Store, defined the future of mobile media and computing devices with iPad and has announced Apple Watch, its most personal device ever. Apple leads the digital music revolution with its iPods and iTunes online store, continues the rapid pace of innovation of mobile software with iOS and integrated services including Apple Pay and iCloud. Apple designs Macs, the best personal computers in the world with OS X, and free iOS and OS X apps like iWork and iMovie. Apple is an Equal Employment Opportunity Employer that is committed to inclusion and diversity. We also take affirmative action to offer employment and advancement opportunities to all applicants, including minorities, women, protected veterans, and individuals with disabilities.
Rakuten Marketing Rakuten.com is a global e-commerce site that connects buyers and sellers in a dynamic marketplace, offering over 20 million products in 24 categories and includes a network of over 5,500 small and large business shop owners. Rakuten.com was founded as Buy.com in 1997 and acquired by Rakuten Inc. in May 2010. Its 150 employees are headquartered in Aliso Viejo, California.
Quantcast Quantcast helps create a more personalized digital world. We have built one of the world’s most sophisticated data-intelligence platforms, utilizing big data and machine learning to solve the biggest challenges in marketing and create more rewarding experiences across the digital landscape. Publishers use our insights to better understand audiences and how content resonates with consumers they want to attract and retain. Marketers utilize our understanding of online behavior and our predictive advertising capabilities to reach the customers likeliest to engage with their messages. Consumers see the results of our work in relevant stories and advertisements that create a personalized experience across all of their devices. "Whether the data we work with comes from clients or us, our proprietary systems are uniquely capable of running multiple simultaneous experiments to find insights at scale. Every piece of technology we’ve created has been specifically designed to help our clients
7.ai 7.ai is redefining the way companies interact with consumers. Using artificial intelligence and machine learning to understand consumer intent, 7.ai’s technology helps companies create a personalized, predictive and effortless customer experience across all channels. The world’s largest and most recognizable brands are using intent-driven engagement from 7.ai to assist several hundred million visitors annually, through more than 1.5 billion conversations, most of which are automated. The result is an order of magnitude improvement in digital adoption, customer satisfaction, and revenue growth. For more information, visit: www.247.ai
Criteo Criteo has grown to be a global technology company that enables e-commerce companies to leverage large volumes of data to efficiently and effectively engage and convert their customers. With our predictive software algorithms, coupled with deep insights into consumer intent and purchasing habits, we are able to price and deliver highly relevant and personalized advertisements in real-time. Every day we are presented with billions of opportunities to connect users with relevant messaging. Partnering with our clients to optimize our advertising placement decisions based on data and activity on their websites, Criteo helps improve online shopping by allowing them to reach more customers and to increase their volume of online sales. To this day, we operate globally in 37 countries and have 15 offices worldwide. Furthermore, we partner with over 4,000 clients and are in direct relationship with over 6,000 publishers.
The E.W. Scripps Company The E.W. Scripps Company serves audiences and businesses through a growing portfolio of television, print and digital media brands. After approval of its acquisition of two Granite Broadcasting stations later this year, Scripps will own 21 local television stations as well as daily newspapers in 13 markets across the United States. It also runs an expanding collection of local and national digital journalism and information businesses including digital video news service Newsy. Scripps also produces television programming, runs an award-winning investigative reporting newsroom in Washington, D.C., and serves as the longtime steward of one of the nation's largest, most successful and longest-running educational programs, Scripps National Spelling Bee. Founded in 1879, Scripps is focused on the stories of tomorrow.
Integral Ad Science Integral employs complex heuristics to evaluate all content on web pages through multiple layers of proprietary and best-in-class data science technologies. We currently have industry-leading visibility, at the individual page level, across over 98% of the commercial web. Integral’s proprietary data science and human verification technologies have been designed by leading academicians in the data science and machine learning fields. Our rating methodology never relies on single source data to evaluate content — it weighs competing evidence sources to create the most accurate and comprehensive rating of page content.
Ve Interactive Ve is a multi award-winning technology company offering a suite of apps across one platform, which help online businesses successfully reduce bounce rate, increase customer engagement and minimise website abandonment. Winner of a Data Strategy Award 2014 for Real-Time Marketing and a Gold Medal in the International Business Stevie® Awards 2014 for the company's VePlatform, and a Gold International Business Stevie® Award for Computer Software Company of the Year 2013, Ve works across 18 languages and has 12 offices worldwide, working within 43 territories. The company supports over 6,000 domestic and multi-national online businesses and retailers in the delivery of real-time marketing communications at key points within their customers’ journeys. Tracking £billions of transaction daily, Ve’s comprehensive data set provides unparalleled insights into customer activity, whilst driving each app to deliver highly-targeted content to customers based on their purchasing activity and profile.
Sizmek Sizmek fuels digital advertising campaigns for advertisers and agencies around the world with the most cutting-edge technology to engage audiences across any screen. For the last 15 years, Sizmek has proudly pioneered industry firsts in digital, including rich media, video and online targeted advertising across channels. Just to name a few. Today, our open ad management stack provides all the sophistication for the most creative and impactful multiscreen digital campaigns: across mobile, display, rich media, video and social. Radiating throughout the Sizmek MDX platform is a data engine so powerful, it defies imagination. The result: previously unimaginable levels of campaign optimization and targeting across creative, media, audience and context.
Demandbase Demandbase is the leading targeting and personalization company for B2B. The Demandbase B2B Marketing Cloud is the only subscription-based ad targeting and web personalization solution that enables marketers to connect campaigns directly to revenue. We make it possible for businesses to deliver personalized ads targeting specific businesses across the web, and then tailor the messages on their websites to convert these companies to customers. The B2B Marketing Cloud is powered by patented technology that enables marketers to identify and segment companies on the web and delivers detailed, targetable business attributes in real-time. The B2B Marketing Cloud connects to existing sales and marketing technologies – including CMS, CRM, marketing automation, analytics, chat and others -- and provides a unified view of all activity across the entire sales funnel. With Demandbase, businesses can target, engage, convert and retain the customers only that matter most to their bottom line. En
LiveIntent LiveIntent is the cross-channel platform to engage subscribers and empower brands. We put publishers & advertisers in full control to target, optimize, and maximize revenue from email subscribers - in real-time, on open. LiveIntent is uniting the features you have come to expect from display with the immediacy & urgency of the email inbox, making it easy for publishers to monetize premium email ad inventory, and for brands to target their advertising to an engaged, valuable subscriber audience.
Magnetic Magnetic is a digital technology company specializing in retargeting solutions that combine intent data with display advertising to power brand awareness and direct response campaigns. Magnetic uses billions of search data queries and a proprietary bidder to programmatically buy and reach audiences who have signaled either interest or purchase intent where they spend 96% of their time online – on news sites, blogs, e-commerce sites and social networks. Founded with a specialized focus on search retargeting, Magnetic’s advertising solutions also extend to site retargeting and include advanced media optimization and buying, and dynamic creative capabilities. Headquartered in New York City, Magnetic has offices in Atlanta, Boston, Chicago, Detroit, Los Angeles, San Francisco, London and Toronto. For more information please visit www.magnetic.com.
Sojern Sojern is travel's leading performance marketing engine. With 350 million traveler profiles and a powerful platform, we help you put more heads in beds, travelers in seats, and tourists in towns. Currently one of the fastest growing travel tech companies, we work with top travel brands and independent hotels in North America, Latin America, Europe, Middle East, Africa and Asia-Pacific.
Connexity Connexity, Inc. (http://www.connexity.com) is a technology driven marketing solutions company that leverages almost twenty years of ecommerce expertise to enable retailers and brands to understand their consumers better, acquire new customers at a lower cost, and increase sales. For retailers, Connexity offers a range of marketing solutions including search marketing, syndicated product listings, targeted display advertising, and the Bizrate Insights customer feedback program. For marketers and their agencies, Connexity delivers targeted audiences on any device through a programmatic media buying platform. Headquartered in Los Angeles, the company operates sites and business services in the United States, the United Kingdom, France and Germany including Bizrate, Beso, Shopzilla, Retrevo, TaDa, PrixMoinsCher, and SparDeinGeld. Connexity, Inc., formerly Shopzilla, Inc., is owned by Symphony Technology Group (STG).
sovrn Holdings, Inc. Sovrn is an advocate and partner to 20,000 publishers globally. We own and operate one of the largest global exchanges that connects publishers with tools, services, and analytics to grow their audience, engage readership and monetize their site. Sovrn is headquartered in Boulder, CO with offices in Denver, New York, and London. Our Mission: To help storytellers do more of what they love, and less of what they don't.
Flashtalking Flashtalking is an independent ad serving, tracking and technology company, providing best-in-class digital advertising products, service and support for online advertisers, key media buying and creative agencies. Our products lead the agency ad server market and facilitate the management, delivery and tracking of all forms of digital advertising across desktop, tablet and mobile. Core aspects include: display (including standard ads, dynamic, rich media, video, HTML5 & mobile), search, social and affiliates. Flashtalking serves billions of ad impressions throughout the US, Europe and international markets for media groups including WPP, Publicis, Omnicom and Havas. Regional offices are currently located in London, Leeds, New York, San Francisco, Los Angeles, Chicago and Cologne with further expansion planned for 2014. The Best Support from Passionate People. The people make Flashtalking. Passionate people, highly skilled and dedicated to making sure our advertisers and clients
PulsePoint PulsePoint is a next-gen advertising technology platform that fuses the science of programmatic targeting, distribution and optimization with the art of content marketing. Our platform is powered by terabytes of impression-level data, allowing brands to efficiently engage the right audiences at scale while helping publishers increase yield through actionable insights. Our solutions: Programmatic (Real-Time Bidding) platform: automates the buying & selling of highly valuable web inventory between advertisers & publishers. Content Marketing platform: end-to-end solution allowing brands to captivate consumers and create real engagement by creating, targeting, distributing, measuring & optimizing content marketing campaigns. Data insights: proprietary impression-level audience, contextual & engagement data that activates smarter targeting, distribution and optimization strategies for both advertisers & publishers.
AdTheorent AdTheorent® is a technology company that is transforming digital advertising through data-driven predictive solutions. AdTheorent’s machine learning, tracking and deep linking technologies combine to maximize engagement and awareness for advertisers. AdTheorent’s machine learning technology platform combines millions of data attributes into precise and accurate adaptive models for the purpose of identifying optimal audiences. Powered by data-driven intelligence, AdTheorent’s platform delivers the right ad, to the right user, at the right time – all in “real time” within brand advertisers’ ROAS and performance goals. AdTheorent’s Device GenomeTM is the most comprehensive cross-device ID mapping infrastructure in market, featuring more than 242 million unique IDs mapped to extensive 1st, 2nd and 3rd party data sources, including 101 million US households. As a mobile-first Data Management Platform, AdTheorent’s Device Genome is uniquely positioned to match offline and online data to
Dstillery Inc Dstillery extracts intelligence from desktop, mobile and location data to match a consumer’s digital journey with their physical actions. We empower brands to reach audiences across Mobile, Desktop and Video at moments that matter with unprecedented accuracy. We’re proud to raise industry standards with our unmatched scientific rigor and data quality. Our employees are the driving force behind Dstillery’s 97% client retention rate and the reason that hundreds of the most innovative marketers rely on Dstillery. More information: dstillery.com.
Eyereturn Marketing eyereturn Marketing is the leading third-party ad server eyeserve and demand-side platform eyedemand that features built-in ad delivery, monitoring, and measurement tools that serve and observe millions of user interactions across millions of sites every day. These platforms, combined with eyereturn's proprietary data-management platform, are able to secure top digital real estate for clients at the lowest-available bid price in real time. This is all made possible by eyereturn's proprietary bidder & algorithms that tap into over 100,000 different publishers on industry leading ad exchanges in real time - giving marketers unparalleled reach, all while maximizing their campaign ROI. For more than a decade, eyereturn Marketing has served trillions of ads and analyzed billions of domains and users to deliver the results that marketers are looking for from their digital media campaigns. With teams located in four offices across North America, eyereturn Marketing has the technology and expe
AudienceScience AudienceScience has transformed how global advertisers measurably connect their consumers, data and media with an easy to use and fully transparent Enterprise Advertising Management System. The first integrated data, media and campaign management SaaS solution built for the advertiser, AudienceScience® Helios provides complete transparency and control allowing brands to: • seamlessly manage and optimize audience data, • connect that data with more relevant and transparent media, • deliver targeted and intelligent ads across display, video, TV and mobile • gain actionable insights and true attribution • all from a scalable and easy to use in-house system A simplification solution for multi-vendor overlap and a transparent alternative to trading desks and black box technologies, AudienceScience® Helios empowers large global brands to own their data and media operations, and thus their business outcomes.
Social Reality Providing the tools to automate digital advertising. Social Reality leads innovation in the digital advertising market by providing automated tools that improve performance. With social engagement solutions, customer reward apps and an ad exchange platform, we empower you to discover better ways to target your customers. From traditional banner advertising to mobile, video and social, our products drive quantifiable engagement to wherever your brand experience lives.
Affiperf Affiperf, the programmatic pure player of Havas Group, combines the best of technology-driven machine learning with data-savvy human expertise to offer mass personalization solutions at scale. With over 180 traders, experts in business analysis, data science, engineering and media, Affiperf fuels growth for advertisers in over 49 countries.
Tradedoubler Founded in Sweden in 1999 and listed on the OMX Nordic Exchange, Stockholm, in 2005, Tradedoubler is a leading international performance marketing company that drives results through high quality traffic, technology and expertise. It is the only company that offers both a network and a technology solution. In 2014 Tradedoubler generated €2.7 billion incremental revenue for over 2,000 clients across its network of 180,000 online and mobile publishers. Tradedoubler operates performance marketing programmes in 69 counties and has 375 full time employees.
Yieldbot Yieldbot is a trusted first-party partner with many of the world’s largest media companies and is delivering measured marketing for prestigious consumer brands. We are the living embodiment of a disruptive technology. Yieldbot’s ability to capture, organize and activate the real-time consumer intent of the click-stream has created a new currency. A currency bought and sold on a performance basis on Yieldbot’s “Intent Stream™,” the real-time flow of consumer intent through 2 billion monthly premium page views.
Appier Appier is a technology company that makes it easy for businesses to use artificial intelligence to grow and succeed in a cross screen era. The fact is, we are living in a post-mobile world, where cross screen is no longer optional. Advertisers trying to reach customers online face mounting complexity as the number and types of screens multiply. We believe artificial intelligence is the best approach to resolve this complexity as the number and types of screens multiply. Our AI makes cross screen easy for our clients. Appier is an Asia first company. Built from the ground up right here in Asia, we have experience and expertise in key high growth Asian markets such as India, Southeast Asia and Greater China.
myThings Founded in 2005, myThings is a global leader in cross-device performance advertising, bringing a decade of experience and intelligence in desktop re-engagement to mobile. Running app and web retargeting campaigns on mobile, desktop and Facebook, we personalize more than 5 billion impressions a month for the largest retail, travel, utility and gaming brands including Adidas, Microsoft, French Connection, Orange, Littlewoods, Radisson Blu and 3 Suisses. Our mission is to provide each with unmatched levels of segmentation customization; bespoke, dynamic creatives that reflect their brands; and greater campaign transparency and control.
33Across 33Across is the first and only publisher traffic and monetization platform to guarantee quality through ads that are 100 percent in-view and viewed by humans. Through our advanced technology, and insight into how people view, consume and share content across devices, we enable more than one million publishers to increase revenue and traffic. The 33Across traffic building, insights and monetization tools allow publishers to do what they do best – create great content.
4INFO Mobile advertising technology providing 1:1 targeting across multiple screens, including PC & laptops, measuring Mobile Ads’ impact all the way to the cash register. 4INFO’s patented household ID technology—Bullseye ID—ties 152 million mobile devices and 300 million PCs to 101 million U.S. households. 4INFO's AdHaven Platform is a next-generation mobile ad server, an audience and data management platform, plus an analytics platform that combine to deliver the most advanced targeting and best ROI in the mobile advertising industry. Patent Nos. 8,792,909 and 8,880,097 from the U.S. Patent and Trademark Office protect the technology at the core of the AdHaven Bullseye platform. Partners: AOL Platforms, Acxiom, Amobee, Appnexus, BrightRoll, Catalina, Catalist, Celtra Q, dlxAuto by Polk, Datalogix, Datamyx, Experian, Inneractive, Linkable Networks, Medialets, MoPub, Nielsen, Nexage, Nielsen Catalina Solutions, Opera Mediaworks, Phluant, Rubicon Project, Shoplocal, Speedeon, Vdopia.
Boost Media Boost increases advertiser profitability by using a combination of humans and software to drive increased ad relevance at scale for many of the top Fortune 500s across Search, Social, Display and Mobile. The Boost marketplace is comprised of over 1,000 expert copywriters and image optimizers who compete to provide a diverse array of perspectives. Boost’s proprietary software identifies opportunities for creative optimization and drives performance using a combination of workflow tools and algorithms. Headquartered in San Francisco, the Boost Media optimization platform provides fresh, performance-driven creative in 12 localized languages worldwide. Boost is hiring! Contact me today to find out about exciting opportunities to join Boost!
Sellpoints, Inc. Sellpoints is a leading provider of e-commerce channel sales solutions, dedicated to helping brands and retailers orchestrate sales online. With over 15 years of experience as a content syndication provider and a network of 200 retail partners, Sellpoints is the most knowledgeable rich media content provider to the Internet Retailer Top 500. Their DIY platform makes it easy to serve up relevant and engaging content at the point-of-sale on a retail site. This technology unlocks intelligence around how consumers are engaging with a product online, and what they’re purchasing. This intelligence is then applied to identify qualified shoppers, run targeted advertising campaigns, and drive those shoppers to the product page.
BuySellAds We make it _really_ easy for advertisers and publishers to buy and sell ads directly. We believe that more and more advertisers will be moving direct ad deals with publishers into self-serve systems. Publishers want this, too. They save time, and get to focus on their core business (content creation). We're working to build powerful self-serve tools for advertisers and publishers making/spending 5K to 500K per month. We're placing a big bet on self-serve display, and native advertising.
Telmar Telmar provides strategic targeting and media planning solutions to advertisers, agencies, media companies, and data suppliers. Over 25,000 users across 100 countries use Telmar systems to analyze thousands of consumer and media data sets to assess target markets, audience reach and frequency, and media performance. Data sets can be either syndicated data to which rightful access has been granted by the data supplier, or customers' own proprietary data. Telmar provides data integration services which support fix fusion, ascription, and Telmar's leading data integration technique: MultiBasing. Telmar's platform of systems are cloud based with applications available via desktop browsers and iOS mobile. API web services are available for access to Telmar analytic engines to support customer custom needs.
Ligatus Ligatus is a 100 percent subsidiary of Gruner+Jahr and thus belongs to Bertelsmann, the largest media company in Europe. Ligatus specializes in performance marketing and content promotion in the desktop and mobile segment. Companies such as Toyota, Microsoft, Accor and Allianz belong to our customer base. As a leading premium performance marketing service provider in Europe Ligatus has its headquarter in Germany and is also active in Austria, Switzerland, France, Belgium, the Netherlands, Spain, Italy and Turkey. Thanks to its optimization algorithm Ligatus offers advertisers and agencies an intelligent placement of their advertisements so that their target groups can be addressed perfectly. The solely performance-based billing model allows for a perfect cost control. The publishers of premium website achieve an optimal monetization of their content thanks to the native ad formats of Ligatus. In addition to that our specialized recommendation technologies enable the publisher to
AdTaxi Networks AdTaxi is among the first publisher owned digital ad networks. By designing custom digital solutions for brand advertisers, AdTaxi puts your message in front of customers ready to buy. AdTaxi’s digital solutions include traditional display, mobile, social, email, and search. AdTaxi focuses on performance. Through leveraging data and intelligence, AdTaxi achieves superior targeting that maximizes media spend and ROI. AdTaxi integrates data, media, robust ad formats, and unparalleled metrics to deliver the right ad, to the right customer, at the right time.
Prime Focus Technologies Prime Focus Technologies (PFT) is the technology arm of Prime Focus, the global leader in media and entertainment industry services. PFT brings together a unique blend of Media and IT skills backed by a deep understanding of the global media and entertainment industry. CLEAR, our award-winning Hybrid Cloud technology enabled Media ERP platform and digital content services help broadcasters, studios, advertisers, sports bodies, news agencies, the government and service providers drive creative enablement, enhance ecosystem efficiencies & sustainability, reduce cost and realize new monetization opportunities. PFT works with major content owners like Bloomberg, Disney, Warner Bros., News Corporation-owned STAR TV, ZEE TV, EROS International, SONY Music, Viacom 18, SONY MSM, BCCI (Board of Control for Cricket in India), IPL (Indian Premiere League), Hindustan Unilever Limited, The Associated Press, A&E TV Network and Schawk! Prime Focus' worldwide network of studios and WorldSourcing model
true[X] true[X] delivers effective advertising for on-demand, interactive media. We believe that ads should be enabling rather than interruptive, and have built the definitive engagement advertising system around our core product of true[ATTENTION], which delivers on the promise of “zero waste” advertising. true[X] provides the best advertising experience for consumers, the best monetization for premium publishers and the best return for brand advertisers. Put simply, we have created the commercial break for interactive media. Originally founded in 2007, true[X] pioneered the engagement-based ad model, and is headquartered in Los Angeles and New York, with offices in Chicago, Atlanta, and Detroit. For more information, visit www.truex.com, www.facebook.com/truex.io, Google+, or follow us on Twitter @truex
Trueffect Trueffect uses a First-Party customer data approach that enables advertisers to improve targeting the right ad to the right person, more accurately measure advertising effectiveness and improve performance while managing costs all to increase return on ad spend for their customers. Trueffect achieves this return on ad spend performance by providing a software as a service advertising technology suite that is individually configured to the requirements of advertisers and agencies to deliver, measure, manage and target their internet media activities. For more information, join us on Twitter @trueffect_tweet, Facebook Trueffect or www.trueffect.com.
Flite Efficient, scalable, and multi-screen, Flite is the only SaaS ad platform powering both mobile and display advertising. As the leader in Paid Media Publishing, Flite allows advertisers to scale content marketing and web app functionality into their digital advertising. Marketers use the self-service Flite Platform to reduce the complexity and cost of delivering differentiated ad products that engage audiences. Agile marketers respond with agility to performance metrics and daily events, by updating your creatives with fresh content and functionality. Flite customers enjoy more richly interactive ads, faster ad builds and shorter optimization cycles. Based in San Francisco with offices in New York City and Chicago, Flite is backed by Iris Capital, Sequoia Capital, General Catalyst Venture Partners, Hummer Winblad Venture Partners, NCD Investors, Harrison Metal, and Condé Nast. For more information, please visit www.flite.com or to stay up to date on what's happening at Flite check out h
Spongecell Spongecell is leading the online advertising revolution. By combining speed, innovation and advanced engineering, we transform standard online ads into engaging interactive ads that can run anywhere on the web. We work with creative and media agencies to serve thousands of engaging campaigns and billions of impressions for global advertisers every year. (That's a lot of ads!) Founded in 2006, Spongecell is an independent company with its headquarters in New York and offices throughout the United States and Europe. For two straight years, we've been named the 28th fastest growing tech company in North America by Deloitte and one of Crain’s Best Places to Work in NY. (High five us!)
sociomantic labs GmbH Sociomantic Labs, a dunnhumby company, provides programmatic display advertising solutions for online, mobile and social. The company’s proprietary Streaming CRM™ technology allows the world’s leading advertisers to harness the value of their CRM and other first-party data assets to deliver individually personalized, dynamic ads for the full funnel. This results in broader reach, more new customers and increased loyalty of existing customers. Sociomantic has been profitable since its founding in Berlin in 2009 and has grown organically to more than 250 employees serving over 70 countries across six continents today.
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Martech 5000 - D&P - Advertising Recent News Mentions
thedrum.com Dec. 10, 2018
Appnexus And Microsoft's Eight-Year Partnership: The Story So Far
In the eight years since AppNexus and Microsoft formed a partnership, the programmatic landscape has evolved dramatically. Starting from when the industry was in a hypergrowth phase to considered advertising’s Wild West, where concerns around low-quality inventory, transparency, and scale were pervasive.
adexchanger.com Dec. 7, 2018
Unilever's Keith Weed To Retire; Mediamath Conducts Layoffs
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. CPG OG Unilever CMO Keith Weed will retire next May, the company said Thursday. Weed has been at Unilever for more than 35 years, and held the top marketing and communications position since 2010. News of Weed’s departure comes shortly after Unilever named Alan... Continue reading »
gizmodo.com Dec. 6, 2018
A Few Things Facebook Forgot To Include In Its Year In Review
It’s been quite a year for Mark Zuckerberg and his friends at Facebook. You might even say that 2018 has been the single worst year in the company’s history. But you wouldn’t know it by reading “Facebook’s 2018 Year in Review.” The annual blog post leaves one with the impression that Facebook’s involvement in global events was nothing short of heart-warming. In truth, it was not.
siliconprairienews.com Dec. 4, 2018
Sojern Secures $120 Million In Venture Funding
Sojern, developer of a travel technology platform, has raised $120 million Series D venture funding. Technology Crossover Ventures led the November 13 deal, with other undisclosed investors participating. Sojern intends to use the funds to expand to more “emerging” platforms such as connected TV. Sojern’s platform offers digital marketing services and path-to-purchase data. The company... Read More
banklesstimes.com Nov. 27, 2018
Adobe Merger, New Products Have Magento Ending 2018 On A High Note – Bankless Times
The recent merger with Adobe and a payment solution scheduled to launch in early 2019 make for exciting times at Magento, head of global payments and
businesswire.com Nov. 26, 2018
Marchex Acquires Callcap, A Leading Call Monitoring Company
Marchex, Inc. (NASDAQ: MCHX), a leading provider of call analytics that drive, measure, and convert callers into customers, today announced the acquis
bleedingcool.com Nov. 23, 2018
Meredith Finch And Renae De Liz Launches George Mcdonald's Light Princess In February 2019
Cave Pictures Publishing are debuting Billy Tucci and Ethan Nicolle‘s Appalachian Apocalypse in January, which continues in February. And it ... Read More
denverpost.com Nov. 18, 2018
Joey Logano Wins 1St NASCAR Cup Series Championship Ahead Of Martin Truex Jr. – The Denver Post
Joey Logano has won his first Cup Series championship, passing defending champion Martin Truex Jr. after the final restart and then driving away from the field.
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